Something new is happening to snowboarding; an increasing number of its most experienced riders are slicing their boards down the middle and heading into the backcountry on two planks.
Thursday, April 25, 2013
Thursday, September 6, 2012
Domesticating the downhill - Pique Newsmagazine
Domesticating the downhill: Biking icon Paul Howard tells how he tamed mountain biking and turned it into a sport for everyone
Monday, August 27, 2012
Thursday, March 15, 2012
Hitting the books between pow turns
Hitting the books between pow turns: Whistlerites find a way to get a degree without leaving the mountains
Wednesday, February 15, 2012
Wednesday, February 8, 2012
Friday, January 13, 2012
Wednesday, November 16, 2011
Monday, November 7, 2011
Sunday, November 6, 2011
Tuesday, October 11, 2011
Monday, October 10, 2011
Tuesday, October 4, 2011
Monday, October 3, 2011
Monday, September 12, 2011
Thursday, July 14, 2011
Thursday, July 7, 2011
Thursday, June 23, 2011
My Master's thesis about tourism marketing in Whistler (University of Liverpool) - email me to read more!
ABSTRACT
This study was designed to examine Whistler’s strategy in tourism marketing, and evaluate how well this strategy fits the current market environment. Market orientation has been found to strengthen brand identity and service success (Wilson et al, 2008, 77). The timing of this study is pertinent. Whistler has undergone considerable change: hosting the 2010 Winter Olympic Games and adapting to new challenges from the world economic climate.
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